Salaries and Expectations are on the Rise for Today’s Marketers
From AMA’s Marketing Thought Leaders Newsletter
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Published: July 20th, 2010
Author: Nancy Pekala
Summary
When it comes to today’s employment market for marketers the good news is that salaries are rising. However, marketers are working harder for their money as expectations for their position continue to escalate.
In a recent study, “2010 Trends in Marketing: Salaries, Strategies and Beyond” conducted by Aquent and the American Marketing Association, of the 5,300 marketing professionals surveyed, more than half indicated their salaries increased in 2010, but only 16% strongly agreed they have all the resources they need to meet their organization’s 2010 marketing objectives.
Read the full article on MarketingPower.com >
Nancy Pekala is the AMA’s Director of Online Content and Editor of Marketing Thought Leaders.
©2010 Marketing Thought Leaders/American Marketing Association, All Rights Reserved
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Marketing Thought Leaders
A playbook for leading your company to future success
A monthly e-newsletter featuring insights from the marketing community’s top thought leaders including expert commentary, interviews and case studies on trends and techniques for managing the process of marketing.
