Membership

Connecting. Informing. Advancing. |
Get the benefits of the best San Diego Professional Organization, Enjoy the community of a local chapterMembership in the American Marketing Association provides you with a world of opportunities to expand your knowledge, build your skill sets, and connect with the largest marketing community in the world. No other organization offers the cross-disciplinary perspectives that the AMA provides: marketing knowledge and connections not just within your field and your category, but across the spectrum of business. With expertise and ideas that evolve as the world of business changes, it’s a resource that members come back to time and again to meet the day-to-day and long-term needs of their businesses and careers. |
The San Diego AMA chapteris dedicated to supporting the San Diego marketing community with social, educational, and networking opportunities. In addition to your AMA membership, joining the San Diego provides opportunities to:
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All American Marketing Association members enjoy:
Professional Development
- Monthly professional development & education meetings, marketing events, workshops and seminars.
- Discounted rates for international and local conferences and programs covering a range of marketing topics, such as CRM, market research, industry marketing, marketing education, customer satisfaction, and quality measurement.
- Access to the AMA’s Hot Topic Series, Marketing Boot Camps, Market Research Boot Camps, and Professional Certified Marketer program.
- In-depth focus through AMA Institutes – Services Leadership Institute, School of Marketing Research, Advanced School of Marketing Research, and Marketing Essentials.
- Exclusive access to AMA’s Library/Information Center, staffed by research librarians who will help with market research needs.
- Access to Best Practices articles about marketing disciplines such as public relations, new product development, B2B marketing, advertising, marketing law, research, Internet marketing, and consumer promotions categorized on AMA’s Web site, MarketingPower.com.
- A subscription to the latest in marketing intelligence, the award winning bi-weekly magazine, Marketing News; access to AMA and education-related links, resources and best practices.
Networking
- The International Member and Marketing Services Guide, including a directory of AMA members.
- Shared Interest Groups, offering a new opportunity to network electronically with members throughout the world who share your marketing specialty; the opportunity to expand your network by getting involved and serving on the Executive Board with other local marketing professionals.
- Leadership and networking opportunities through local volunteering and members-only networking.
- San Diego Internship and Mentor Program and San Diego local member listing including specialty.
Career Advancement
- Local and nationwide Job Bank and Resume Posting Service.
- Access to the AMA’s marketing-specific career center on Marketingpower.com for job opportunities, career planning, resume resources, and career links.
- Access to a network of nationwide marketing talent for employee searches.
- Network at the local and national level to connect with hiring managers, industry experts, marketing specialists, and service providers.
- San Diego Newsletter section covering Job Bank highlights, salary surveys, industry surveys as well as cover letter, resume and interviewing tips; Marketer of the month profiles and For Hire profiles including photo, bio and expertise.
- Work with local or national AMA volunteers and mentors on skill-expanding projects to boost your resume.
- Become a Professional Certified Marketertm (PCMtm) to demonstrate knowledge.
Connection to the Marketing Community
Members can immediately receive:
- Local and national previews and calendars of upcoming AMA events on relevant marketing topics.
- Monthly eNewsletters from the San Diego local chapter on topics of interest such as upcoming events including job fairs, seminars, educational articles, quick marketing tips, marketer of the month profile and job bank highlights.
- Personalized email alerts and customized Web site views for local AMA news, industry developments, case studies, best practice articles, etc.
- Interactive web site that allows members to ask questions, register for events, renew memberships, find colleagues and post articles.
Access to Comprehensive Resources
Some of the best AMA Marketing resources are only a click or a search away.
- People and Services – International Member & Marketing Services Guide.
- Marketing Service Directories & Marketing Research Companies, Focus Groups, Green Book International.
- Online bookstore and book reviews on topics such as marketing futures, forecasting, benchmarking, Internet, and marketing technologies.
- Publications and Current issue and archives for Marketing News, Marketing Management, Marketing Research, Journal of Marketing, Journal of Marketing Research, Journal of International Marketing, Journal of Public Policy & Marketing and Marketing Health Services
Other Benefits & Discounts
- Members get exclusive access to resources and valuable discounts including AMA magazine and journal subscriptions and marketing books published by the American Marketing Association.
- Student discount

Connecting. Informing. Advancing.



