Special Interest Groups

This year, the San Diego AMA is rolling out new Special Interest Groups (SIGs) to bring like-minded marketers together to share ideas, collaboratively tackle their toughest marketing challenges, and build an incredibly rich and diverse network of professional marketers. New SIGs include:

  • Research and Insights Development SIG – NEW!
  • Hispanic Marketing SIG
  • Content Marketing SIG
  • COMING SOON – Professional Development SIG
  • COMING SOON – Video Marketing SIG

Learn More About Special Interest Groups

Ethnography SIG

Ethnography SIG

Matthew Ellingsen from Empathy Design in New Zealand and Kirsty Nunez and Maria Kniazeva from University of San Diego will be presenting on Ethnography. More Details to Come.
June SIG

June SIG

More Details to Come.