Past Events
2013 Events
San Diego AMA Happy Hour - Trivia Night at Slater’s 50/50
Join the San Diego AMA for an evening of mingling and trivia on Thursday, May 2nd.
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Whole Foods Market: A Healthy Strategy For Social Media
Lauded as one of the first big brands to successfully interact in the digital space back in 2008, Whole Foods Market has expanded its presence to engage with fans in highly relevant ways through all of the top social channels existing to date. As of February 2013, the grocer has an audience of more than 4.5 million people through Twitter, Facebook, Pinterest, Instagram and Tumblr.
How do they do it? Michael Aaron Bepko, the brand’s Global Community Manager, speaks on how they navigate the ever-changing social landscape, their approach to content & community and how these digital networks help meet business objectives.
Highlights include:
- Navigating the ever-changing social landscape
- How to approach the content with communities
- How social actually connects to your business objectives
Date: Wednesday, April 10, 2013, 11:30 AM – 1:00 PM
Location: Luce’s Loft 1037 J St San Diego, CA 92101
Price: AMA Member $39.00, General Admission $49.00
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Thank You to everyone that participated!
Check out our Facebook page for more photos and highlights.
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Presenting Sponsor
Platinum Sponsors
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Diamond Sponsor
Gold Sponsors
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Media & In-kind Sponsors
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Conference Partners
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The National AMA Conference presents:
Analytics with Purpose: The Human Edge of Big Data
It’s a Big Data world—and growing bigger by the day.
The way we compile, assess, and act on data is evolving all the time, and marketers and researchers must adapt to it.
THE US GRANT, A Luxury Collection Hotel
3/3/2013 5:00 PM – 3/5/2013 5:00 PM
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SAN DIEGO AMA SIGNATURE SERIES PRESENTS: Adobe, Digital Marketing: How to Turn Big Data Into your Biggest Asset
The amount of data in our world is exploding, with volumes expanding from gigabytes and terabytes to petabytes and beyond. Analyzing this large and growing “Big Data” will become a key basis of competition, underpinning new waves of productivity growth and innovation. Big Data is becoming pivotal to any digital marketing strategy and will help inform everything we do as marketers across search, display, social, mobile, analytics, personalization, and much more.
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Started the new year with a Fireside Chat with Pandora Internet Radio
It’s no secret that we are in the midst of a new era of media and marketing because of the Internet, technology and the thousands of connected devices. Today, marketers of all sizes have dynamic platforms and endless creative opportunities at their fingertips. Moreover, brands, now more than ever, are competing for consumer’s attention and, even more importantly, consumer’s affection. So how do we as marketers seamlessly integrate into our target consumer’s activities to truly connect with them and leave a lasting impression?
2012 Events
Here’s what you may have missed – we hope to see you next time!
Networking Mixer and Speaker Presentation Engaging Customers to Drive Sales:
A Case Study Discussion from SONY Electronics
An Evening with Stone Brewing Company’s Unorthodox Approach to Marketing
Kim Walker, Sr. Director, Morgan Samuels Company Is your career on track for Chief Executive Officer, Chief Marketing Officer or any other spot in the C-suite? What characteristics do recruiters and companies look for in their C-suite candidates? Cathy Kim Walker, Sr. Director of executive search firm Morgan Samuels, described these characteristics. While every executive has a unique personality, the most sought-after traits are surprisingly similar from one company to another.
