How do you update content? Old blog posts – what are you supposed to do with them? They’re still pulling in links, but they’re not as up-to-date or polished as you’d like them to...
Let’s start with a common question: What is a good content strategy? Your content strategy is how you plan, create, distribute and measure the content that your business produces. An effective content strategy requires...
The future of digital marketing is always a bit murky – but it’s especially murky these days. Even as vaccines roll out, COVID-19 has prompted many, many questions around the world, in industries of...
Did you know that up to 35 percent of employees are reconsidering their current jobs because their companies are not using social marketing to address societal issues? If internal employees are feeling the pressure...
The future of digital marketing is always a bit murky – but it’s especially murky these days. COVID-19 has prompted many, many questions around the world, in industries of all kinds. How will we...
Businesses of all shapes and sizes have been impacted by the spread of COVID-19. Small, local companies are really feeling the burn from this global pandemic. Many have been forced to shut their doors...
There’s no doubt: we’re facing uncertain times with the COVID-19 outbreak. Businesses are shutting down, people are staying home, and a recession appears to be on its way. However, this isn’t the first time...
The push for content is time-consuming and never-ending . For many content creators, coming up with a new blog post, video, or advertisement isn’t as easy as sitting down and getting to work. Our...
Ask yourself: why do you plan out content marketing strategies? Why do you spend all that time creating content? Is it to boost popularity? Sell more products? Inform the public? All of the above?...
When you create a set of linked posts that all share common formatting, topics, and/or style, you’re creating a “blog series” – and it’s a brilliant way to boost your content strategy. Although the...