Career: Audit Senior, LevitZacks CPAs
Professional Bio Although I do not work directly in marketing, I see marketing as the fun aspect of the business language that allows businesses who harness it appropriately and effectively to grow exponentially. Since client growth is an important aspect of what I do, I am constantly learning and using marketing strategy to grow my career.
Who’s doing the best Marketing right now?
I am a fan of what Apple did to reach its target demographic in the Mac versus PC commercials. The campaign must have worked well since other businesses, i.e. T-Mobile versus AT&T, have piggy backed on the thought.
What’s your favorite quote?
“If you want to succeed you should strike out on new paths rather than travel the worn paths of accepted success.”
– John D. Rockefeller