iPhones vs. Droids. Nordstroms vs. Kohl’s. Pepsi vs. Coke. These brands have spent millions of dollars and countless years fine tuning and delivering their unique message to the marketplace. Each product relies on key differentiators to attract the right customers. However, there is no brand more important than “Me, Inc”. Can you articulate your Professional DNA? What unique value do you bring to a potential employer? How do you differ from your competition? This session will discuss the merits of personal branding, and how an effective message will foster a more engaging and successful career.
About the Speaker
Ken C. Schmitt, President and Founder, Turning Point Executive Search Ken, a San Diego native, has been placing mid and senior-level professionals for more than 15 years. After entering the executive search industry in 1998, and working for local, regional and global firms, Ken launched TurningPoint Executive Search in 2007. Employing four professionals and based in North County, TurningPoint works across a variety of industries, placing top notch marketing, sales, operations and human resources talent. An avid user of social media to identify top talent and brand his business, Ken has been educating professionals on the merits and use of this medium since 2006. With one of San Diego’s largest LinkedIn networks and a profile that ranks in the top 1% of all users, Ken has developed a reputation as the “go-to” professional for LinkedIn in San Diego. Ken earned his BSBA in Economics from the University of San Diego and is a former board member of USD’s School of Business Alumni Association.
Thank you to Ken Schmitt of Turning Point Executive Search for sharing his insights on how to drive our careers to new heights!