Hope on the Horizon: Strategies for Marketing a Reopening Plan
Is your business gearing up to reopen or hoping to attract more customers as restrictions lift and vaccines roll out? What strategies do you have in place to successfully bring back those customers that may be wary of crowded spaces? This panel discussion will explore the approaches that several public-facing San Diego businesses are taking. Our panelists will share tips for developing a reopening plan, crafting a marketing message that excites your customers while making them feel safe, and getting your message out to your customers at a time when reopening “noise” might be loud. Bring along your toughest questions along with your own insights – we’ll provide time at the end for you to ask our panelists.